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2010 Toyota Tundra Review

By Umberto Fulginiti - 06 Dec 2011


2010 Toyota Tundra

The Toyota Tundra is Toyota’s full-size pickup truck which is considered to be the very first full-size import pickup with a V8 in North America. The Tundra has come a long way since its debut a decade ago and is now available in a wider variety of trim levels. From tradespeople to CEO’s, the Tundra will suit your needs. Trim levels include the “Work Truck Package” which forgoes many common conveniences for a goal of rugged simplicity in the workplace, the “TRD Sport Package” for street aggressiveness, the “TRD Rock Package” for the hardcore offroader, and the “Platinum Package” which levels the Tundra with any other luxury SUV.

Three engine options are available for 2010. The base Tundra comes with a 4.0L 236hp V6 paired with a 5 speed automatic. New for 2010, Toyota offers a surprisingly efficient 4.6L V8 which has no problems pulling around the rather large Tundra exterior. The Tundra’s flagship engine is its 5.7L iForce V8. This engine is downright strong! It features excellent acceleration off the line, shifts smoothly, and passes with ease. Properly equipped, it can tow up to 10,800 pounds. Both the 4.6L and 5.7L are paired with their own respective 6 speed automatic transmissions. All trim levels of the Tundra are available in 2wd or 4wd. Despite possessing a tall, wide body and frame, the Tundra’s steering is surprisingly light and nimble and is very easy to park. It’s also equipped with bigger brakes which are very firm and precise (2 or 4 disc brakes depending on trim level). The suspension also varies as the Tundra is available as both a ½ and heavy ¾ ton, again depending on the trim level.

Imposing. That’s the most accurate definition of the Tundra’s exterior. It features a prominent 3 bar upright grille and Toyota signature headlights. Its body is graced with tall sills and wide, flared sides that impose a heavy duty physique. The body lines are nicely detailed and very smooth. One of the Tundra’s easiest recognizable body features are its sculpted hood and large vented bumper. I can really appreciate how dominant this truck has become in our market; it is definitely heady duty enough to please any classic American pickup truck lover, but possesses a distinguishable flair of Japanese styling. From heavy duty to straight up style, the Tundra can be optioned with large 20’’ alloy rims. As you climb the ladder in trim levels the body of the Tundra changes, naturally. The TRD Sport has a dominant, sporty curb appeal, the TRD Rock appears as if it’s only purpose is to conquer unpaved terrain, and the Platinum is lavish enough for a celebrity. 3 bed and cab options are available on the Tundra for 2010: a 2 door regular cab, double cab, and full-size CrewMax 4 door.

As you make your way inside the beast, you’ll notice matte-metallic plastic all throughout the interior and down the center console which I really like as it is very easy to clean. When you take a seat, one main adjective returns to your mind: rugged simplicity. The instruments are very simple to use and are designed to be able to use with work gloves on. The interior is highly utilitarian and features very wide, comfy seats, an expanse of leg and body room, and a high roof. Visibility is great for drivers of all sizes. Though generally simplistic, the Tundra can sure be equipped nicely as you make your way up in trim levels. It can be ordered with a navigation system, a powerful JBL Audio system, ventilated perforated leather seats, a sunroof, and accenting chrome and wood trim. Additionally, a backup camera, driver’s seat memory, and front and rear parking sonar are also available. When it comes to safety, there is no safer full-size truck on the market. In addition to ESB and Traction Control, an abundance of airbags are also standard including dual front bags, roll sensing side bags, and knee airbags.

Many people get discouraged when driving a full-size truck like this. However, having driven a CrewMax Tundra with a full-size box, I can say with full confidence that it really isn’t all that hard to drive. True, it is very wide and long, but the exceptional visibility and easy steering more than outweigh its size. I also really appreciate how despite the fact that Japanese automakers often concentrate their focus on smaller, more efficient vehicle, they have charged into North America and targeted the workforce with a pronounced full-size pickup truck that is as utilitarian and powerful as any other domestic full-size in our market.

Interested in grabbing a 2010 Toyota Tundra for yourself? You can expect to pay, depending on how well equipped, between $23,500 and $42,500.